About the Cause
Dubai Cares’ programs are designed to reduce, if not remove, the greatest obstacles that prevent children and young people in developing countries from attaining quality education. With each intervention, Dubai Cares evaluates the need for assistance across two key areas:
Access to Education which allows Dubai Cares to improve children’s health and learning environment, increase education enrollment and attainment, increase access to education, reduce absenteeism, increase gender parity and increase promotion rates.
Quality of Education which enables early learning, enhances educational attainment and school progression, improves literacy and numeracy skills among children, enables teachers to access teacher training resulting in better learning outcomes, reduce dropout rates and increase primary school attainment.
Dubai Cares is a long-term advocate of safeguarding children and young people’s right to education and is currently playing a global advocacy role in spreading the knowledge about the importance of providing education to the unprivileged children.
We also champion education through research - There is an overwhelming lack of evidence as to what works to promote children’s learning in crisis-affected contexts. Research plays a pivotal role in tackling this issue.
My Story
Beats for Brighter Futures is a campaign that’s deeply personal to me. As a father and lifelong humanitarian, I’ve always believed that true success lies in the impact we create for others. This initiative isn’t just about setting a world record — it’s about transforming rhythm into purpose and endurance into opportunity. Having spent over 20 years with the Lebanese Red Cross, I’ve seen firsthand how education can change lives and give children the foundation to build their own futures. Supporting Dubai Cares gives this mission a powerful platform — one that turns music into a force for good, amplifying the importance of education for vulnerable children everywhere. Through a 24-hour nonstop DJ performance — the world’s first Guinness World Record attempt from the sea — every beat will carry meaning. Each hour, each track, and each moment will echo a single purpose: to empower children through learning and open doors to brighter possibilities. The UAE has been my home for over 15 years — a place that celebrates innovation, generosity, and unity. Beats for Brighter Futures is my way of giving back to the nation that shaped me — using music as a universal language of hope, gratitude, and progress to help every child find their rhythm in life.